Newspapers can no longer afford to ignore the intense competition represented by the web. Relatively simple upgrades will bring your customers to your site more often and for longer visits. That means more pageviews and more ad impressions.
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NAA has a collection of articles - 418 as of this writing - on circulation issues, ideas and best practices? NAA is a great organization, and their recent web redesign has done a lot to make the site more aesthetically pleasing and navigable. It still is somewhat difficult to find what you're looking for, but it isn't just a circulation-centered site. There's a lot of good stuff in there, and it's there for the taking.
Check out one of the 418 (and counting) circulation articles in the NAA database.
Circulation Operations Manager
Posted on 01/24/16
Contact Name: Greg Parker
The Bryan/College Station Eagle has an opening for a Circulation Operations Manager. This position has direct oversight of our home delivery and single copy operations. We are looking for a highly motivated person to manage the day to day functions of a field staff of 4 DM's and 3 PT distribution center employees. We deliver our newspaper plus 7 other publications on a daily basis. Must have prior newspaper experience, be very computer literate and be a hands on leader. This could be the perfect opportunity for an experienced DM looking to advance their career or for someone wanting to make a change. We are a BH Media (Berkshire Hathaway) newspaper located in a vibrant community that includes Texas A&M University, Blinn College and a highly rated public school system. If you believe in over the top customer service, can develop and lead a team of DM's to new heights, please send your resume to firstname.lastname@example.org. This is a full time salaried (plus monthly bonus) position that is eligible for a full benefits package including paid vacation, health, life, dental, vision and 401K.
Salary Range: Commensurate with experience
Contact E-Mail: Greg.email@example.com
Web Address: None specified
1729 Briarcrest Drive,
Bryan, TX 77802
Phone: None specified
Fax: None specified